The off-highway market consists of three main sectors:
- agricultural tractors
- construction vehicles
- materials handling.
Major global manufacturers include:
- AGCO corporation - brands include Massey Ferguson, Fendt and Valtra
- Case New Holland (CNH)
- John Deere
- Iseki
- Kubota
- Caterpillar
- JCB
- Jungheinrich
- Linde - brands include STILL and OM Pimespo
- Mitsubishi
- Toyota Industries Corporation
The global market for agricultural and construction vehicles is 1,200,000 units per year. This can be split into 3 power bands as shown in the pie chart below. Torotrak are targeting the 5 to 50kW and 50 to 110kW markets where there is a demand for affordable variable drive technology.

Products in the 5 to 50kW market include compact tractors and mini construction machines and 650,000 products are manufactured in this range each year. This does not include products for the outdoor power equipment market.
Products in the 50 to110kW range include: agricultural tractors, back hoe loaders, wheeled loaders and telehandlers and 420,000 products are produced each year in this range.
In the materials handling sector Torotrak are targeting class 4 and 5 industrial trucks, i.e. those fitted with internal combustion engines. The annual volume of these products is approximately 240,000.